This is the best Channel Ident Ever

Group 1


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Group 2




Group 3



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Group 4


Group 5


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Group 6

You will need to carefully analyse your teams ident and present your reasons to the opposition as to why your ident is the best one. Then you need to eye up the oppositions idents and say why your ident is better.

When you are constructing your argument you need to consider the following points:

How does your ident reflect the values/brand of channel? (Give specific examples)

How does the ident grab the viewers attention and prevent the viewer from turning over? (Give specific examples)

Explain who the target audience is for your channel? (Age, race, gender, ethnicity, disability, social and economic group, sex orientation etc)

How does this advert appeal to the channel's target audience? (Give specific examples)

Summarise your main points and think of a fantastic closing statement.

Now you need to prepare the case against the opposition. Consider the above questions in relation to the oppositions ident. How can you justify that your ident is better. Remember that you have to give specific examples.

You will have 2 minutes to put your case forward that, 'This ident is the best ident ever!'.

Good Luck